Curriculum
The Bachelor of Business Administration degree provides graduates with a complex set of knowledge and skills, which are a prerequisite for successful future managerial work in the corporate sphere as well as banking institutions and public administration. The curriculum consists of:
- general economic base: microeconomics, macroeconomics, computer science, mathematics, statistics and law,
- profiling subjects: business strategy, operations management, corporate finance, performance analysis, marketing, personnel management, entrepreneurship, logistics, management psychology, business ethics, etc.
The educational process is based upon modern methods of participant-centred learning complemented with case studies specially designed for undergrads. Most of the cases are prepared by the local experienced teaching faculty.
In addition to the compulsory courses outlined above, students have the option to select from a variety of elective courses that are part of the general BBA program. Alternatively, they may choose to pursue specific tracks comprised of specialized electives that deepen their knowledge and skills in various fields. Upon completing their studies, students can receive an additional certificate that verifies their completion of one of these tracks, should they choose to follow this path. The available tracks include:
Finance
- Financial insights for business leaders
- Financial mathematics
- Managerial accounting and performance analysis
- Corporate finance
- Finance Lab: Simulations and interactive games
- Cost benefit analysis
Marketing
- Marketing
- Consumer behaviour
- E-commerce
- Marketing communication
- Social marketing
Economics (in cooperation with CERGE-EI)
- Principles of economics
- Statistics and econometrics
- Microeconomics
- Behavioural economics
- Macroeconomics
- Business cycle theory
- Technology and economy
- Monetary economics and financial markets
HR Management
- Personnel management
- Quality of working life
- Corporate learning and development
- Career development
- Human resource management seminar
Logistics
- Logistics
- Digital transformation in logistics and transport – complementary services of international trade
- Transport
- Intermodal Transportation